According to Pew “44 percent of Americans read or watch news on Facebook” so you might be interested to see the August 24, 2016 New York Times article entitled “Inside Facebook’s (Totally Insane, Unintentionally Gigantic, Hyperpartisan) Political-Media Machine” which highlights Facebook political activities. The article included these comments about Facebook news:
The news feed is designed, in Facebook’s public messaging, to “show people the stories most relevant to them” and ranks stories “so that what’s most important to each person shows up highest in their news feeds.”
It is a framework built around personal connections and sharing, where value is both expressed and conferred through the concept of engagement.
Such news exists primarily within users’ feeds, its authorship obscured, its provenance unclear, its veracity questionable. It exists so far outside the normal channels of news production and distribution that its claims will go unchallenged.
Connecting all of these dots certainly points to Facebook’s political prowess.